Professional experiences
Export area manager & e-commerce strategy
BaByliss
From February 2024 to Today

- Manage and develop sales and strategic marketing initiatives for BaByliss in Saudi Arabia, Egypt, Lebanon, Iran and Iraq, achieving market penetration and driving revenue growth.
- Driving the launch and sales of the new Braun range for personal hair care for women in Saudi Arabia, Lebanon, Irak and Egypt, implementing strategies to ensure successful market entry and growth.
- Leading digital development projects for the Saudi Arabian market, including managing e-commerce platforms, digital marketing with influencer partnerships, and social media promotions. Oversee operations and strategies for Amazon and Noon to maximize online presence and sales.
Business developer
Euler Data Solutions
From February 2023 to July 2023

Account manager marketplace
GALERIES LAFAYETTE , Paris - Stage
From July 2022 to January 2023

Improved the performance of sellers on the marketplace (business volume, profitability, customer satisfaction...)
Development of the international jewelry portfolio on the marketplace - 30 sellers - 900k € turnover
Management of all commercial operations and customer service as a cross-functional project
Account strategist retail media intern
CRITEO
From July 2021 to December 2021

Business development & project manager
E-Media Digital
From June 2020 to July 2021

Vendeur caissier
CARREFOUR
From July 2017 to August 2017

Animateur
ASSOCIATION MESIBA ANIMATION
From December 2015 to July 2018
