Nicolas BOUVIER

Oversee all Group activities in France, Spain, Portugal and Morocco: inspection of plant & machinery, equipment and buildings, destructive and non destructive tests, vehicle inspection, expertise, laboratories
Manage 6,000 FTEs & sales of 600 M€.
Redefined the strategy of the industrial activities and restructured them in France, Spain and Morocco. Designed the growth plan for Spain and applied it, sales +30M€ in 4 years.

Led the division encompassing 15,000 FTEs worldwide (functionally), sales 1.2 Bn€.
Defined the global strategy for the core business in the new context of autonomous and connected vehicles.
Investigated M&A and partnership opportunities in South America, North America, Middle-East, China and Australia
Drove international expansion: entered Chili and Mexico after winning public tenders.

Led the automobile activities in France, Spain, Portugal and Morocco.
2 000 employees, DEKRA brand Sales 380 M€.
Launched new innovative services: video expertise, yield management in vehicle inspection
Simplified the legal structures in the 4 countries and acquired several competitors
Received Group Award: Business Excellence 2014

Managed 800 employees, 1800 centers (350 company owned, 1450 franchised), sales 270 €M.
Redefined the strategy for the French subsidiary then restructured it accordingly, increased market share to 35% in heavy vehicles in spite of an increasingly competitive market.
Initiated the vehicle inspection business in Portugal after winning an international tender, then conducted an acquisition from a private equity fund.
Won Group Award: Business Excellence in 2013

Managed the franchise network in France (1,350 franchised centers, network sales in France 200 M€). Increased market share to 26% (+1,5%) and +25% sales growth in 2 years.
Won Group Award: Growth in 2009.

Managed 6 departments: Marketing, Franchise, Quality, Data Base, Customer Service and Central Reservation.
Developed and managed the 180 franchise locations network.
Designed and implemented the B to B and B to C marketing strategies, including Internet and the partnerships.

Restructured the Marketing department
Reorganized the Telesales department
Designed and launched the web site.

Defined and implemented the marketing strategies for the company-owned and franchise restaurants of Pizza Hut and KFC in Spain, Portugal, Morocco and Malta; 250 restaurants, Sales 140 €M.
Launched a new product for Pizza Hut which increased +10% sales.
Repositioned KFC brand on the 15-25 years old segment: sales grew +40% after 3 years.

Created the department and hired the team, defined the diversification strategy for the 125 petrol stations, sales of 300M€.
Created the taxi and truck drivers payment cards and the loyalty club.
Built 30 cafeterias, signed and implemented franchise contracts with Burger King and Subway and opened 2 restaurants.

Managed 10 petrol stations, 70 FTEs, sales of 70M€.
Grew the mini markets under CircleK franchise
Developed the food diversification.

Defined the marketing plan and created a new product
Launched it in 420 branches and 6 subsidiaries, sales 250 M€.
Created the training program for 2200 telesales and delivery staff.